Skip to Content

The Tidelands Health Newsroom

Published on April 09, 2019

Tidelands Health CEO earns national recognition from American Hospital Association 

Bruce Bailey, president and CEO of Tidelands Health, has earned national recognition from the American Hospital Association for his commitment to patient care and leadership in the health care field.

Bailey was presented with the American Hospital Association’s 2019 Board of Trustees Award during the organization’s annual membership meeting on Monday, April 8, in Washington, D.C. The award is presented to individuals or groups that have made substantial and noteworthy contributions to the work of the AHA.Tidelands Health President and CEO Bruce Bailey receives AHA award.

“Bruce’s deep commitment to improving patient care has been an inspiration to the AHA and the entire health care field,” said Rich Pollack, AHA president and CEO. “Through his leadership in efforts to increase diversity and health equity, the strides he has made in increasing access to high-quality care in his region and his advocacy on 340B, Bruce has been an invaluable ally for hospitals, health systems and the patients we are proud to serve.”

Bailey joined Tidelands Health, the region’s largest health care provider, in 1999 after serving as administrator of Abbeville County Memorial Hospital in Abbeville, S.C., for six years. His previous experience includes administrative responsibility at both long-term and acute-care health facilities in West Virginia, North Carolina and Virginia.

“I’m honored to receive this award and thankful for the chance to work with the AHA to help create a strong and vibrant health care system in our country,” Bailey said. “Still, my greatest satisfaction comes from the work we’re doing at Tidelands Health to help people live better lives through better health.”Tidelands Health CEO Bruce Bailey speaks at AHA organizational meeting.

Among many other accomplishments, Bailey has led a major, ongoing expansion of the health system to help meet the region’s growing health care needs and was a driving force behind the establishment of Tidelands Community Care Network. The network, a coalition of more than two dozen public and private organizations that helps improve access to care among uninsured adults, has positively affected thousands of lives through no- or low-cost prescription medications, access to primary care providers, referrals to mental health providers and specialty care.

In addition to his work at Tidelands Health, Bailey is also active in health care at the state and national levels.

He has served as a member of the national board of trustees for the AHA and chairman of the association’s Regional Policy Board 4. He serves on the board of the Institute for Diversity and Health Equity, a not-for-profit affiliate of the AHA, and as the chairman of the AHA task force on the 340B drug pricing program. The federal program allows safety-net hospitals access to discounted medications for uninsured and low-income patients.

At the state level, he has served as chairman of the South Carolina Hospital Association board of directors and as chairman of its political action and workforce advisory committees. He has also served as co-chair of the Alliance for a Healthier South Carolina, a coalition that seeks to improve health and health care in South Carolina.


Tidelands Health is the region’s largest health care provider and MUSC Health affiliate, serving the Carolinas at four hospitals and more than 70 outpatient locations. More than 2,500 employee, physician and volunteer partners work side by side with our communities to transform the health of our region – promoting wellness, preventing illness, encouraging recovery and restoring health.