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The Tidelands Health Newsroom

Published on August 27, 2019

A new era in health care: Leaders hold ribbon-cutting ceremony at Tidelands Health Medical Park at The Market Common

ribbon cutting TMCA new era in health care in Horry County began today with the ribbon-cutting ceremony for Tidelands Health Medical Park at The Market Common.

Community leaders, elected officials and members of the Tidelands Health team gathered to commemorate the completion of the three-story, 65,000-square-foot medical park, which represents a $44 million investment in the region.

Tidelands Health Medical Park at The Market Common is located at 2200 Crow Lane, just off Farrow Parkway. The facility will open to patients Wednesday, Sept. 4.

“Today, we are celebrating more than the construction of a new building,” said Bruce Bailey, Tidelands Health president and CEO. “We are celebrating improved access to high-quality, compassionate health care for people across our rapidly growing region.

“Within this innovative medical park, advanced technology will result in early detection of disease. Expert physicians will collaborate to develop treatment plans that promote recovery. And patients and their families will be active partners in the journey to better health and, ultimately, a better life.”

Numerous medical specialties and services will be offered at the medical park, including primary care, cardiology, gastroenterology, orthopedics, pain management, imaging, rehabilitation and more. At full operation, about 140,000 patient visits will occur at the facility each year.

Tidelands Health Medical Park at The Market Common is the most significant addition to Tidelands Health, the region’s largest health care provider, since the opening of Tidelands Waccamaw Community Hospital in Murrells Inlet in 2002. Today, Tidelands Health includes four hospitals and more than 60 outpatient locations across the region.

 “As we all know, our community is one of the fastest-growing areas in the nation,” said Karen Riordan, president and chief executive officer of the Myrtle Beach Area Chamber of Commerce. “With that record-setting growth, the need for quality medical care is greater than ever before.

“This modern, beautiful facility offers convenient access to crucial health and wellness services as new residents continue to relocate to our vibrant community.”

Tidelands Health Medical Park at The Market Common features numerous innovations to advance comprehensive, coordinated patient care:

  • Patients will benefit from a streamlined registration process, and the medical park’s integrated design promotes communication and collaboration among physicians. For example, orthopedics, pain management and physical therapy services are located together on the facility’s second floor. An orthopedic surgeon who wants to check on a patient’s post-surgery physical therapy, for instance, is just steps away from the PT gym.
  • Innovative touchscreen technology in every exam room will allow providers to visually show patients how the body works, what a particular injury or illness may look like and how treatment can support recovery.
  • The medical park will employ RN care coordinators, who will be a single point of contact to help patients with complex medical needs navigate the intricacy of multiple tests, procedures and doctor visits.
  • The Health Desk, a first-of-its-kind resource in the region, will literally put health and wellness information at patients’ fingertips. Using custom iPads, patients can access a comprehensive health library, health quizzes, healthy recipes and more. The Health Desk will also connect patients to, where they can read the latest health news from Tidelands Health experts and enjoy inspirational stories of local residents who have overcome illness and injury.

“At Tidelands Health Medical Park at The Market Common, our patients will benefit from health and wellness services that are both high tech and high touch,” said Dr. Christopher Bach, a fellowship-trained, board-certified gastroenterologist who will see patients at the facility. “Here, we are breaking down barriers to care and building bridges to better health.”

Ultimately, patients will experience the Tidelands Health mission -- to help people live better lives through better health – in very real ways at the new medical park, said J. Edward Norris III, chairman of the Tidelands Health board of trustees.

“It’s not just what happens here that’s so important but, also, how it happens,” Norris said. “It’s the caring touch, the kind words of support and the comfort of knowing your care team is by your side as you journey to a better, healthier life.”

Residents can tour the new Tidelands Health Medical Park at The Market Common during a #MovingDay celebration and open house Saturday, Aug. 31, from 10 a.m. to 2 p.m.

In addition, patient appointments are now being scheduled by calling 843-848-5000.


Tidelands Health is the region’s largest health care provider and MUSC Health affiliate, serving the Carolinas at four hospitals and more than 60 outpatient locations. More than 2,500 employee, physician and volunteer partners work side by side with our communities to transform the health of our region – promoting wellness, preventing illness, encouraging recovery and restoring health.